Karpos

Print for a Nigerian maker of handmade shoes and slippers: business cards for the main brand and its ladies' line, Karpos Peach, a thank-you card for every order, and a Premium card that turns loyal customers into members.

Client: Karpos
Year: 2026
Discipline: Identity
Role: Print design, Brand collateral, Sub-brand design

The brief

Karpos makes shoes and slippers by hand in Nigeria. The pieces that travel with the product had to feel as handmade as the shoes: one quiet master brand, a warmer voice for the ladies' line, and a reason for customers to come back.

Karpos

The master brand stays out of the way: a serif wordmark in a rounded frame, black and white, "Handmade shoes & slippers" in spaced capitals. The contact side adds a QR code and a sharp diagonal, so the card feels made rather than printed.

Karpos Peach

The ladies' line gets its own personality: deep cocoa and peach, a soft high-contrast serif for PEACH, condensed type for names, and "Ladies wear" running up the edge. Even the business card leads with a portrait, so the brand has a face.

In the box

Every Peach order ships with a thank-you card: "In a world full of options, thank you for choosing Karpos Peach." The back is scattered with hand-lettered notes like "your new favourite pair", "walk pretty" and "just peachy". Premium customers get a black card that opens to a private page: scan the QR code, then use the code at checkout for their Premium offer.